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minimum.studio

Minimum Studio's identity is exactly what the name implies: radical reduction to essentials. The palette collapses to a single electric indigo-blue (#434EDF) against pure white, delivered through two typefaces — Aeonik for modern display…
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Theme
light
Typefaces
Aktiv Grotesk, Aeonik, Aeonik — geometric
Sections
9
Length
553 words

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Design System · minimum.studio

Light and dark previews, tokens and a ready-to-use package, generated from this DESIGN.md. No AI involved: the same file always produces the same output.

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DESIGN.md

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minimum.studio — Design System

1. Visual Theme & Atmosphere

Minimum Studio’s identity is exactly what the name implies: radical reduction to essentials. The palette collapses to a single electric indigo-blue (#434EDF) against pure white, delivered through two typefaces — Aeonik for modern display, Aktiv Grotesk for operational text. The blue is not used sparingly; it saturates backgrounds, buttons, and inline elements with confidence. The effect is a design system that communicates bold creative conviction without visual complexity.

2. Color Palette & Roles

Role Value Usage
Brand Blue #434EDF Backgrounds, buttons, links, active states
White #ffffff Text on blue, page background
Border / Divider #e5e7eb Structural lines

Three-color palette. Indigo-blue does all expressive work. White provides relief. Gray-200 handles structure.

3. Typography Rules

  • Display font: Aeonik (weight 500) — geometric, contemporary, slightly warm
  • Body: Aktiv Grotesk (weight 400) — humanist precision for readable text
  • H1: 35.2px / 40px — tight 1.14x ratio for confident editorial headings
  • Body baseline: 16px / 24px — comfortable reading rhythm
  • No letter-spacing overrides — fonts at their optical defaults
Level Font Size Weight Line Height
H1 Aeonik 35.2px 500 40px
Body Aktiv Grotesk 16px 400 24px
Blockquote Aktiv Grotesk 16px 400 24px

4. Component Stylings

  • Buttons: Solid #434EDF fill, white text — no gradient, no shadow, no ambiguity
  • Links: Blue fill background — a { background: #434EDF; color: #fff }
  • Cards: White surface with #e5e7eb border — clean, no default elevation
  • Shadows: rgba(0,0,0,0.1) 0px 10px 15px -3px — Tailwind shadow-lg equivalent

5. Layout Principles

  • Full-screen blue panels: div.w-screen at #434EDF — sections of pure brand color
  • White canvas base: Default page white with blue UI elements
  • Tailwind-based grid: Spacing from Tailwind default scale
  • Density: Clean with deliberate whitespace — studio/agency pacing

6. Depth & Elevation

  • Single shadow: rgba(0,0,0,0.1) 0px 10px 15px -3px — Tailwind shadow-lg
  • No elevation hierarchy beyond surface vs. raised
  • Depth via color block contrast (blue section / white section)

7. Do’s and Don’ts

Do:

  • Use #434EDF at full saturation — diluting reduces impact
  • Switch entirely between blue and white — no mid-tones
  • Keep typography weights at 400 and 500 only
  • Use full-bleed blue sections as structural rhythm markers

Don’t:

  • Tint the blue at reduced opacity for decoration
  • Add a secondary accent color — the system is deliberately monochromatic
  • Use heavy font weights that conflict with Aeonik’s geometric nature

8. Responsive Behavior

  • Tailwind-based responsive system
  • Full-width blue blocks collapse to stacked sections on mobile
  • Single Tailwind shadow tier scales across breakpoints

9. Agent Prompt Guide

“Design in the style of Minimum Studio: pure white background, electric indigo-blue #434EDF used boldly for backgrounds and CTAs, Aeonik Medium display type, Aktiv Grotesk body, Tailwind utility-first layout, no complex shadows.”

Quick reference:

  • Background: #ffffff
  • Brand: #434EDF
  • Border: #e5e7eb
  • Display font: Aeonik, 500
  • Body font: Aktiv Grotesk, 400

Generated by Sparkbites — extracted from live CSS analysis

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